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Collect

Epiphanies

  • Trained senses

Three B's of creativity

  • Bed
  • Bath
  • Bus

Reading

De-correlate

The originality of an idea depends on the obsurity of sources.

If you curate a sufficiently unique information diet, you'll have a combination of ideas nobody has ever seen before.

Outside the spotlight

  • Everything that happens in the world vs what the news covers

Escape the time-bias

  • Consuming things created in the past 24 hours
  • Look
  • How I write a long-form essay

Conversations

Experiences

Connect

Content Triangle

Conversation > Share (email, twitter) > Create > Distribute

Be a reporter

Frack for ideas

Original idea => why => why => original thesis

Create

  • Treat your brain like a toddler and then be a hardass

Divergence

Convergence

Three Knives of editing

  • Axe mode
  • Knife mode
  • Chisel mode

When you write, talk. Talking helps to structure ideas but you don't have the verbal range. How to compensate? Diversify your language.

Words people know but don't say

Diversify your vernacular - David Perrel

The problem of ideas

Capture

Eureka moment

  • Get them out of your head!

The birdsong technique

I have no original ideas

  • Steal Like an artist
  • Scroll through Twitter - ideas I'd like to steal

Magic Insight Logging Framework

Coal mining

An active/deliberate idea of finding what you like to copy.

Copy to from one artist is plagarism, copy for many it's inspiration.

Generate